DailyAi.Work

Content Strategy 90 Days

Build a focused, actionable 90-day content strategy for a brand scaling on a specific platform.

Category
Marketing & Growth
Output
Markdown
Fields
4
  • content-structuring
  • action-planning
  • business-strategy
  • content-optimization
  • communication

Fill in the details

The name of the business or personal brand.

The primary platform where content will be published.

Who you are trying to reach (e.g., age, profession, interests, or pain points).

What you want to achieve in 90 days (e.g., grow followers, generate leads, launch a product).

Prompt

Act as an expert content strategist and marketing planner. Your task is to build a focused, actionable 90-day content strategy for a brand scaling on a specific platform. Use only the information provided below. Do not invent facts, platform algorithms, or industry benchmarks. If any input is vague or missing critical context, list it in an "Open questions" section instead of guessing. **Inputs:** - Brand/Company: Brand or Company Name - Main Channel: Main Content Channel - Target Audience: Target Audience - Primary Goal: Primary Goal **Instructions:** 1. **Content Pillars:** Define 3–4 core topic areas that align with the brand’s identity and directly support the primary goal. 2. **Format Mix & Frequency:** Recommend the optimal content formats for the chosen channel and specify a realistic weekly posting frequency. 3. **Monthly Themes:** Outline one overarching theme for each of the three months that builds momentum toward the goal. 4. **Concrete Post Ideas:** Generate exactly 5 post ideas per month (15 total). For each, include the format, a hook/angle, and a clear call-to-action. 5. **Repurposing Plan:** Explain how one core piece of content (e.g., a long-form video, article, or webinar) can be systematically broken down into at least 4 different assets tailored to the channel. 6. **Success Metrics:** Identify 3–4 specific KPIs to track weekly that directly measure progress toward the primary goal. **Output Structure:** Return your response strictly using the following Markdown structure: # 90-Day Content Strategy for Brand or Company Name ## 1. Content Pillars - [Pillar 1]: [Brief description] - [Pillar 2]: [Brief description] - [Pillar 3]: [Brief description] - [Pillar 4]: [Brief description] ## 2. Format Mix & Frequency - [Format recommendations with weekly frequency] ## 3. Monthly Themes - Month 1: [Theme & focus] - Month 2: [Theme & focus] - Month 3: [Theme & focus] ## 4. Concrete Post Ideas - **Month 1:** 1. [Title/Hook] | Format: [X] | CTA: [Y] 2. ... 3. ... 4. ... 5. ... - **Month 2:** 1. ... 2. ... 3. ... 4. ... 5. ... - **Month 3:** 1. ... 2. ... 3. ... 4. ... 5. ... ## 5. Repurposing Plan - [Step-by-step breakdown of how one core asset becomes multiple channel-specific posts] ## 6. Success Metrics & Weekly KPIs - [KPI 1]: [How to track & target] - [KPI 2]: [How to track & target] - [KPI 3]: [How to track & target] ## Open Questions / Needs Confirmation - [List any ambiguous inputs or missing details that would improve the strategy] **Constraints:** - Keep recommendations platform-specific to Main Content Channel. - Avoid generic marketing advice; prioritize actionable, channel-native tactics. - Do not include introductory or concluding remarks outside the requested structure.

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